Salt Branding: Marketing and Branding Agency In Singapore

Showing posts with label graphics and web designing. Show all posts
Showing posts with label graphics and web designing. Show all posts

Monday, 12 January 2015

Website Design V/S Web Development



Many companies and businessmen are often heard using the two terms “web design” and “web development” interchangeably, but somehow when one looks deeplyone realizes that they have two different meanings. Whether you’re looking for a new website to develop or looking for someone to build your website, you need to know the difference.

http://www.saltbranding.com.sg

Website designing is the part of the website that faces the customer. Anybody who wishes to design a website is concerned with how a site looks and how the clienteles interact with it. Web designers who are wise know how to put together the philosophies of design to create a site that looks great. They also understand about usability and how to create a site that customers want to navigate around in because it’s so easy to do.

One very important partof web designing is to know JavaScript, PHP, or HTML. Without these important tools, one stands alone in the desert with nowhere to go. It is also important for web developer to be aware of the importance of design to a website. However, when you apply for a website or are looking for someone who is working on your website, you need to know what you’re looking for web design or web development. Even if you can do or hire someone to do both jobs, to know the difference between the two is the key to getting your website development done.

Web designing is literally like being an architect on the web. The focus is mostly on the way a website looks; and so, it is important that one should hire those designers who are experts in visual arts, who are skilled in color scheming, graphic designing and flow of information. Designers are typically more into these aspects of a website, utilizing their creativity, intuition and imagination, to design amazing user experiences.

If web designers are the architects of the web then developers are the builders. Without coders, the strategy would never become a reality. They work with designers in making semantic mark-up languages like XHTML and CSS and transform static PSDs into interactive working web browser pages. Typically, programmers are skilled in programming languages such as PHP, ASP, Ruby on Rails, Python, HTML, CSS and more contingent on what they focus in and their experience level. The good thing about being a known developer is that since their skills are in such a high demand then any programmer with a good portfolio can easily get a coding job.

Thus, a web designer focuses on the outlook of a website, using HTML, CSS, and JavaScript. He should be creative with textures, patterns, color scheming, graphic design, and information flow. On the other hand, a web developer creates the inner workings and infrastructure of a website and is literate with programming languages to develop the user interface

Thus it seems that web developing and web designing is the same, however, on close inspection, the difference is great. Saltbranding http://www.saltbranding.com.sg/ offers both.

Thursday, 11 December 2014

The Productive Side of Online Web Designing Agencies



Web designing agencies are well in demand in the market. There is an obvious market gap for their acquired set of talent and expertise especially with the digitalization of every process in almost every field. Regardless of the kind of business, every company can and should benefit from the work of a web designing agency. These agencies have the capability of boosting up overall revenue generation of any company regardless of the kind of product or service offered by it. It is their main aim to satisfy the web developmental and design goals of their customers. Any good web designing agency is as useful to a small sized company then to huge business of more repute. Their level of service does not alter based on the client’s business size. It is highly important to be informed about the basic requirements and needs of a website in accordance with the kind of value offered. It is only through this extensive knowledge that a company is able to judge the quality of work provided by the web designing agency.
http://www.saltbranding.com.sg


Any effective website has a lot of effort put in to its appearance. It is the outlook or general appearance of the website that offers a clear reflection of the kind of service or product offered by the company. It is generally the customer’s first interaction with the company which is why a lot of stress is laid on the visual aspects of the website. It is important for the website to be visually professional and this is something that only a good web designing agency is capable of ensuring. They assure their customers a website that in highly polished and very appealing visually in order to provide a positive impact on the customers on their very first visit. The text is supposed to be easy in understanding and good combination of colors should be used in an effective manner by the web designing agency. They should offer graphics in accordance with the service or product offered and the photography inculcated in the website should be of high quality.

Since the web designing agencies offer company’s perspective through online campaigns they make sure the content used provides all the right kind of information. Content to be used in the website is highly researched and apt for the value offered. It is through informative content that a customer’s trust is developed. The text is organized in such a way that it offers maximum positive impact on the user. A lot of thought processing goes in to this process alone. The topics are to be labeled clearly and small paragraphs are preferred. Most importantly it is highly important for the website to be updated on regular basis as more fresh content used, higher are the sales predicted.

The website design should be easy to use and high on functionality. It should be flexible and offer little details that keep the user’s interest intact. Salt-branding is a Singapore based brand marketing agency that offers expertise in web designing services on a global scale. Their services prove highly productive and effective for their international and local clients.

Thursday, 27 November 2014

Digital Graphic Designing

The advent of internet has given new meaning to e-commerce and has made it more accessible for people all around the world, which is one of the biggest advantages for business nowadays. With the growing competition in the business world, it has become very important for companies to maintain their presence online in order to interact with their customers, which is an effective way of running a business.  To serve this purpose, companies hire professionals to design an effective web page for them so that they can communicate their message to their customers and can receive their feedback. This is where graphic designing companies step in.

http://www.saltbranding.com.sg

A graphic designing company can turn your web portal into a vibrant, attention grabbing point of attraction and increase the revenue of your business and help you achieve your goals and ensures your presence in the market of competitive businesses.

Having online presence means to have an effective, informative, attention grabbing, and eye-catching website that attracts a wide range of people towards you. A major role in attracting customers is played by social media. Companies interact with their prospect buyers on social media which helps them in boosting their business. But, only social media present is not enough if you do not have an appealing website too. The website you have designed must be functional and visually appealing; otherwise it will not attract customers towards your products.

A graphic designing company first deigns a general layout of your website. According to many people, graphic designing is about creating stylish logos and pictures. This is a part of part but the whole story in entirely different.

A graphic designer can take ideas of how you would want your website to look like and then design a layout according to it that serves the needs of your company, i.e. providing information about your firm to the people and the services you offer them, and as the same time attracts the customers towards your website.
Role of Graphic Design Companies

The key role of any graphic design companies in Singapore is to design an appealing website in order to drive the traffic to you website and get business from your prospect buyers.
It is no doubt a long and time-consuming process but the outcome is worth the time consumed for designing it. Designing an attractive website is the role of professionals. They have hat keen sight that looks into all the details and then transform it into something productive.

The main responsibility of graphic design companies is to create a website that serves the business objectives of a company and convinces the customers into buying the products. Understanding the needs of the clients, meeting the business goals and fulfilling the requirements of what customer expect and then transforming the whole look into an appealing webpage is what the professional experts do.

http://www.saltbranding.com.sg/ is one of the best graphic designing companies in Singapore who have been serving different companies with all the graphic designing needs. You can log on to the web page and contact the representative through the contact details mentioned on their page or you can also search the internet for more graphic designing companies.

Wednesday, 26 November 2014

The Productive Side of Online Web Designing Agencies

Web designing agencies are well in demand in the market. There is an obvious market gap for their acquired set of talent and expertise especially with the digitalization of every process in almost every field. Regardless of the kind of business, every company can and should benefit from the work of a web designing agency. These agencies have the capability of boosting up overall revenue generation of any company regardless of the kind of product or service offered by it. It is their main aim to satisfy the web developmental and design goals of their customers. Any good web designing agency is as useful to a small sized company then to huge business of more repute. Their level of service does not alter based on the client’s business size. It is highly important to be informed about the basic requirements and needs of a website in accordance with the kind of value offered. It is only through this extensive knowledge that a company is able to judge the quality of work provided by the web designing agency.

http://www.saltbranding.com.sg


Any effective website has a lot of effort put in to its appearance. It is the outlook or general appearance of the website that offers a clear reflection of the kind of service or product offered by the company. It is generally the customer’s first interaction with the company which is why a lot of stress is laid on the visual aspects of the website. It is important for the website to be visually professional and this is something that only a good web designing agency is capable of ensuring. They assure their customers a website that in highly polished and very appealing visually in order to provide a positive impact on the customers on their very first visit. The text is supposed to be easy in understanding and good combination of colors should be used in an effective manner by the web designing agency. They should offer graphics in accordance with the service or product offered and the photography inculcated in the website should be of high quality.

Since the web designing agencies offer company’s perspective through online campaigns they make sure the content used provides all the right kind of information. Content to be used in the website is highly researched and apt for the value offered. It is through informative content that a customer’s trust is developed. The text is organized in such a way that it offers maximum positive impact on the user. A lot of thought processing goes in to this process alone. The topics are to be labeled clearly and small paragraphs are preferred. Most importantly it is highly important for the website to be updated on regular basis as more fresh content used, higher are the sales predicted.

The website design should be easy to use and high on functionality. It should be flexible and offer little details that keep the user’s interest intact. Salt-branding is a Singapore based brand marketing agency that offers expertise in web designing services on a global scale. Their services prove highly productive and effective for their international and local clients.

Monday, 21 April 2014

How to Build a Powerful Brand Image



Have you ever heard a very famous quote; “The first impression is the last impression”? How much do you think that this saying is true? Reputation has a huge role to play in our everyday science. A person having a good reputation at work can easily survive without doing excellent work but a person with a bad name has to perform very well to last at that company. Same goes with business. The managers focus on building a good brand name to survive in a tough competitive environment. But how to build a power ful brand image? This question has to be satisfactorily answered to use branding techniques to their fullest.

The first and foremost step in how to build a powerful brand image is the selection of a food and effective branding strategy. There are many marketing strategies available today for different financial situations of a brand. A company should choose the most appropriate branding strategy first of all, as it is the first step towards building a good brand reputation. Selecting a good, but wrong strategy may prove to be a final nail in the coffin of a company and may have deeper implications than ever imagined.
Another advice in how to build a powerful brand image is the use of different platforms for branding of a company. Nowadays, there are many platforms on which a person may communicate to spread his word. A good branding agency also makes use of the aforementioned fact and should be able to market his client’s brand across different platforms like television channels, newspapers, social networks etc. This ensures the wider exposure of the branding methodology to the people which improves the chances of a brand developing a solid image.

Another very obvious step in how to build a powerful brand image is by improving the quality of the products and beating of the competition from the rival companies. If a newly formed company initially develops a good, but small scale reputation, it can follow its good start by tightening its grip around its initial fan base by producing good quality products. Now, if a person uses a good product, he is bound to tell his friends, family and colleagues about it which is a type of marketing in itself.

It is not possible for a company to make a product completely different from a similar product of a similar company. But a suggestion of how to build a powerful brand image is by adding an identity to a company’s product. There should be a definite point which defines a company’s particular product. Such an identity may prove to be a point used for further advertising of the company.
All in all, it is very clear that a young company should know the importance of developing a good brand name in its very early stages if it is to survive in today’s challenging environment.

SALT is one of the top branding agencies in Asia and provides its clients with all the necessary tools to build up a company’s international image.

Monday, 17 March 2014

Your Partner SALT

Since long SALT, branding company has been striving hard to provide you important, reliable and useful information regarding branding and marketing. The following article is another effort.
Do you know what your brand is for your business and you?
It is the blood and life of your organization
It is the commitment with your clients that you exist and you are prospective
It is the face and value of your company

What is brand identity?
Whenever, visitors visit your website, they may not remember everything but they ought to remember your logo. Usually, when SALT’s experts talk to their clients regarding websites and branding concepts, they try to make them understand the significance of logo. Why should the visitors remember your logo, if it has nothing significant and catchy? To clarify their point of view the experts of SALT give examples of known brands such as McDonalds, Nike, Pepsi, Toyota etc. After giving these examples, we ask with our clients what strikes. According to our expectation, they always answer ‘the most striking thing is their brand.’ When the experienced people of SALT hear this they smile and say’ if you want to get success first learn to copy the successful people.’ Thus, from concept to reality, our core mission is to facilitate you with striking and stunning brand by developing impressive logos.

What is brand strategy?
Usually, several organizations neglect the weight of enduring and sustainable strategy of brand. This is the most significant thing that arrives with striking brand. We, collaboratively, work with you to formulate an effective branding strategy that can highlight your brand with the best available opportunities of success and development that are the part of your vision.
With our valued clients, we often talk about relationships and networking’s importance. When you start and run a business, you come across countless chances that can share your brand with others. We mean that this is not just like writing something on the paper and you do everything such as brochures, letter stock, and business cards to expose your brand.

Ecommerce and Websites
After achieving your brand recognition and powerful strategy, you should portray or highlight it everywhere around the globe. It may be consist of displaying your services or selling of your products online. The foundation of our expertise and experience is not mere designing and developing, we know the depth of business nature; therefore, we work to obtain results not money!

Custom Graphics
Due to ineffective advertising and marketing strategies, countless companies have faced failure in their business growth and profit increments. The reason is obvious; their marketing and advertising campaigns were not designed efficiently. Moreover, these campaigns were not decorated with stunning graphics and memorable phrases.

Conclusion 
If you are going to start a new business or if you want to increase the sale of your existing products or you want to launch a new product then SALT branding is the only best available option in Singapore for the accomplishment of your dreams.

Wednesday, 5 March 2014

The aspects of web and logo designing and their importance for your business

Since long SALT is providing logo designing services and web-designing services as a part of its branding and marketing business. Our online marketing strategies and unique web designing expertise can give a new life to your business. If you are planning a new business in Singapore or you already have a business in Singapore and you are not satisfied with the growth of your business, you can contact us for advice and discussion. Our website designers and logo designers are one of the best in the branding and marketing world. They will take your business, with their adorable designing, on the extreme height of profitability and recognition. You can get a free estimation of custom development and logo designing and that would help you to evaluate our prices with our other competitors.

Web and Logo designing
For establishing yourself as unique and catchy brand, to have a great logo and stunning website is a significant edge over other business rivals. Thus, an eye-catching logo is an essential part and a powerful website is a great source to motivate international and local customers. Let our professional do this job for you. We will put forth a custom design logo package and you would have a wide choice to select the most stunning, adorable and smashing logo templates almost next to your brand.
However, if you do not find your required logo among our pre-designed logos, our expert staffs will modify your template by improvising and adding your layout, design structure and web fonts. To hire our services and purchasing from us mean surety, reliability and future service backup. SALT can guarantee your success in the local market of Singapore, if you trust SALT for logo designing and customized web designing.
However, you can save a large sum of your money, if you acquire all our services regarding all your issues of marketing, branding and website designing because in that case you will have website designing and logo designing as a part of complete package.

Why SALT
SALT provides user-friendly and neat web designing because out motive is to give your customers an astonishing and remarkable experience of online services. Through our web designing services, qualified traffic can attract towards your website and this fortifies your brand as well as improves the experience of your customers.

Do not put your reputation at stake
We also deal in website maintenance and can monitor the progress. Our blogging experts can completely manage your all internet marketing and search engine. Nonetheless, only website designing is not sufficient to boost your business. The real work is search engine optimization that can make sure an ongoing growth of your website and that is the criteria of high ranking in the search engines. Obviously, you should be very cautious in website designing because a good website helps to flourish your reputation while an inferior can harm your business significantly. Therefore, we advise you to consult our free service; thus, you can save cost as well as your reputation.