Salt Branding: Marketing and Branding Agency In Singapore

Thursday, 20 November 2014

Low-Cost Web Design - 5 Easy & Affordable Ways To Design A Website

In the current business scenario, it is almost unimaginable to run a business without a website. Infact, a great working and effective website is considered an essential for a successful business these days. This means that before indulging into any other activity, an entrepreneur would need to recognize and come down to his target market. The purpose of the website must be clearly understood, the budget properly allocated and the design and content finalized.


However, having a great plan and a lot of content would never result in a great website with maximum effectiveness.
In the article below, you will be able to find the 5 easy and affordable ways to design a website. You will beable to create remarkable websites that will prove amazingly useful for your company.

Knowing the purpose

Before you begin working on the website of your business, it is imperative that you arevery clear about the purpose for which you are creating it. The purpose will serve as the foundation for everything including the text, content, design and navigation. Do you want the website to create awareness of your product and /or service? Do you want to generate sales leads through the website? Do you want it for information purpose only? Or is it being designed to carry out actual sales? If you are unable to define the objective in the initial stages, then your entire efforts in this regard will be completely wasted.

Knowing your budget

It is very essential to know your budget and how much you can afford for creating your website. You must have a clear idea regarding what you can do in the available budget. Makingmost of the available amount of money is essential for creating a great website.
Knowing how to design
It is simply great to see high resolution colorful pictures over the internet. However, there are many search engine that give preference to websites that do not offer very high resolution photographs. They would rather prefer website with text. If your website is minimalistic, you have more chances of being noticed and returned by search engines.

Knowing your target market and audience

Do you know who you are trying to attract? Which people will be more interested in your product / service? What are the demographics of your target market? Are there any other firms that providing the same product / services? There are so many factors that you must understand and analyze before jumping head on into the fray. If all these points have been considered before creating the website, the finished product will not only be very attractive, but also highly efficient as well.

Knowing the content

There must be a lot of key words in your website. The text must be rich in order to be noticed by the search engines. The content must be informative, concise and to the point. However, you objective is to insert key words where necessary rather than creating content based on them. The content must be highly relevant and appealing to your target audience.

Saltbranding  is a develop classy, beautiful and functional brand images that manifest the true style of your brand, business, or organization. The company develops brands that improve sales by driving performance.

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